Not A Hoe is an empowering apparel brand dedicated to celebrating resilience and redefining identities. We design clothing for individuals—both women and men—who have faced the challenges of trauma, whether through sexual, emotional, or physical violations, or encounters with the criminal justice system. Our mission is to reclaim the narrative around stigmatized labels like “prostitute,” “whore,” “hoe,” and “slut.” Each piece in our collection is a statement of strength, reminding wearers that they are not defined by their past but by their courage to rise above it.
Mission Statement:
“At Not A Hoe, we celebrate the incredible strength and resilience of individuals who have faced trauma by empowering them to embrace their unique identities and bold self-expression. We create stylish, comfortable apparel that reflects the journey of overcoming adversity while honoring the powerful person you are! Our mission is to ignite self-confidence and self-acceptance in every survivor. Every individual who has reclaimed their story, transformed their past, and embraced their true selves. Together, we can redefine empowerment—one impactful piece at a time.”